Tracking the developing fortunes (and names) of Swansea's new sporting stadium.

Friday, July 15, 2005

Coors clinches Swansea stadium deal

Jul 15 2005
Western Mail

COORS Brewers has secured the contract to supply drinks to Swansea's new £27m sports stadium over the next five years.

The company, which produces the UK's best-selling beer, Carling, has won pouring rights for the new stadium in an undisclosed deal, which will see Carling become the official beer of Swansea City FC, while regional rugby side the Ospreys has a similar deal with beer brand Worthington's.
Diane Rees, regional director for Coors, said, "Coors is a major player in the international brewers stakes, and the fifth largest brewers in the world.

"Coors through Carling is a major sponsor of the Millennium Stadium in Cardiff and through Worthington's is proud to support and sponsor Welsh rugby.

"We look forward enormously to working with the stadium at Morfa, Swansea City FC and the Ospreys over the next five years."